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Impression
Are prospective customers able to find you online? Are they getting the right impression of your business?
MercDigital’s foolproof marketing approach makes it easy for you to identify the barriers to your business success and make the changes needed to see immediate results. While the end goal of any marketing strategy is to generate increased profits for your business, every aspect of any marketing plan boils down to three simple concepts:
- Impression
- Revenue
- Reputation
Impression
Giving consumers a strong first impression of your business is essential for gaining new customers and, ultimately, for your business success. Are potential customers able to find your business online and in local searches? What impression do they get about your business when they do find you?
Online impressions are created every time a consumer encounters (or doesn’t encounter!) your brand when looking for information. Impressions are created through your website, business listings, Facebook and Twitter pages, email communications, social media interactions, online reviews, and search engine results. A great impression will bring in more leads and potential customers! While a poor impression will send consumers straight to your competition.
If your business Impression needs a boost, the following range of marketing tactics and solutions will help you stand out and present a professional image to the world.
BLOG POSTS
MercDigital can provide you with fully researched and SEO optimized blog posts to build trust and establish your brand as an authority.
BLOG POSTS - PACKAGE
Optimize your search presence and paid ads with a blog package that aligns with your overall content marketing goals.
BLOG POSTS - PREMIUM
Optimize your search presence and paid ads with a blog package that aligns with your overall content marketing goals.
BUSINESS CARD DESIGN
Stand out with unique business cards for your brand. We can create custom designed business card concepts for your staff or business.
BUSINESS LISTING CLAIM
Secure your business reputation by claiming your listing across directories. Claiming a listing verifies you as the owner and proves that you are authorized to maintain the data displayed.
BUSINESS LISTING DISTRIBUTION
Distribute your business details to over 300 online directories to ensure that your business details are accurate right across the web.
BUSINESS LISTING PAGE BUILD
Boost your online impact with a responsive, mobile-friendly business listing for your company optimized for local searches with Google Maps.
CUSTOM BROCHURE DESIGN
Our graphic designers and illustrators will create the perfect brochure or other print media material for your company.
CUSTOM LOGO DESIGN
Our expert graphic design team will help you create a memorable logo that matches your vision for your brand.
CUSTOM MASCOT DESIGN
MercDigital’s graphic illustrators can design a memorable character to give your creative marketing efforts a real boost.
CUSTOMER VOICE
This powerful customer feedback tool will help you use the voice of your loyal customers to improve word-of-mouth advertising and SEO.
DIGITAL ADS SETUP
Kickoff your digital advertising campaign with targeting set-up, building ad assets, and initial deployment on search and social.
DISPLAY AD CAMPAIGN
Optimize ad spend with fully managed, highly targeted, geofenced custom banner ads. Serve valuable impressions to the right audience.
DOMAIN SETUP
Your company’s online presence begins with your domain name. Start your branding off right by securing the domain name for your website.
FACEBOOK CAMPAIGN
Boost your digital advertising with a managed Facebook and Instagram Ad Campaign to extend your ad reach and conversion rates.
GOOGLE ADS CAMPAIGN
Get on top of the Google search page and turn Google searches into new website and storefront visitors for your business.
GOOGLE MY BUSINESS
PAGE
Your Google My Business profile lets you easily connect and share with local customers across Google Search and Google Maps.
POWERPOINT TEMPLATE DESIGN
Create professional PowerPoint presentations with a custom designed template with your company branding, color scheme, and styling.
REPUTATION
MANAGEMENT
See where you stand with competitive benchmarking, business listing management, online monitoring, and review compilation
SEO BOOST
Following an SEO Audit, we’ll boost your SEO performance with keyword and copy optimization, website code enhancements, website structure cleanup, backlinks, and more.
SOCIAL MARKETING
Our tools will help create a streamlined process for managing your presence across channels and posting on social media
SOCIAL MEDIA PROFILE DESIGN
MercDigital will create a social media page that makes your business stand out. We’ll research the competition and create the perfect social media profile to give you an edge.
SOCIAL PAGE BUILD
MercDigital can get you listed across a range of social channels including Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest for Business, or Foursquare account.
SOCIAL POSTS - MANAGED
Our social media strategists can help you maintain your social media presence by preparing and publishing regular social posts.
VIDEO
MARKETING
Stand out with unique company videos. Use professional videos for promotions, new product releases, how-to explainers, and more.
WEBSITE
DESIGN
Enhance your presence with a complete mobile responsive, multi-page website for your products and services plus a high-conversion landing page.
WEBSITE DESIGN ADVANCED
MercDigital will design and create a complete 10-page, mobile responsive website including eCommerce integration and a high-conversion landing page.
WEBSITE LANDING
PAGE
Make a great impression and boost your sales with a custom designed, mobile responsive, high-conversion landing page targeted to your audience.
WEBSITE MAINTENANCE
We make it easy to manage and maintain the backend of your website – we offer managed web hosting, backups, security, content updates, and website import services.
Use the content filter to browse our articles and help pages for great advice tailored to help you improve your business’s online Impression.
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Ready to take action?
Let MercDigital’s simple IRR marketing philosophy work for you.
We can turn your advertising dollars into pure profit.
Do you need help to improve your business Impression, Revenue, or Reputation?
IMPRESSION
Are potential customers able to easily find your business online and in local searches? Are you delivering a great first impression when people do find you online?
REVENUE
Your business success relies upon your ability to constantly increase your revenue and profit. Are you doing everything you can to improve your business returns?
REPUTATION
Do you need to improve your reviews and online reputation? Share your successes and increase the visibility of positive opinions with reputation management.
Our Knowledge
We focus on data-driven research & analytics, SEO, paid search, PPC, written & video content, social media, audience engagement, targeted conversion, and direct-response advertising. Need advice on planning a successful marketing campaign, or inspiration for boosting sales and improving your ROI? Browse our latest marketing articles here...
Why Work With Us?
The MercDigital team will oversee all aspects of your digital marketing efforts. We take a hands-on approach for fully managed digital marketing campaigns. Comprehensive, real-time reporting keeps you up-to-date with the impact of your advertising strategies.
Our Philosophy
our success is our success. Our sole purpose is to generate tons of new revenue for our clients! We want to kickstart your business with traffic generation, conversion, retargeting, and customer nurturing strategies that keep your customers happy.
What is Digital Marketing?
Digital marketing includes the range of advertising and marketing efforts that use the internet or an electronic device. Businesses leverage digital channels such as search engines, social media, their website, online store, business blog, video, email, and SMS to connect with current and prospective customers.
What is Data Driven Marketing?
Data-driven marketing refers to advertising and marketing strategies built on insights gained from the analysis of big data. This data is collected through actual consumer interactions and engagements. Analyzing this data provides a solid foundation for decision making. It can be used to make predictions about future behaviors and to develop targeted marketing campaigns to influence consumers. The goal of data-driven marketing is to offer a personalized customer experience, enhance the reputation of your brand, and optimize sales conversions. Take the guesswork and risk out of your marketing decisions with access to actionable insights from solid data and analytics.
What are some examples of Digital Marketing
There are an ever-increasing number of ways brands can use digital marketing to benefit their marketing efforts, increase sales, and build brand awareness. Digital marketing tactics and methods include search engine optimization (SEO), search engine marketing (SEM), content marketing, e-commerce, social media marketing, social media influencing, e-mail marketing, mobile marketing, display advertising, eBook downloads, market segmentation, re-targeting, in-game advertising, user-generated content, and building customer loyalty with customer relationship management tools.
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